A CROSS-SECTIONAL DESCRIPTIVE STUDY OF THE COGNITIVE AND AFFECTIVE FACTORS TOWARDS THE ONLINE SHOPPING DECISION MAKING ABILITY OF INDIAN ONLINE CONSUMERS: AN ARTIFICIAL NEURAL NETWORK (ANN) APPROACH. idpr.org [Internet]. 2023 Jun. 25 [cited 2026 Feb. 23];22(1). Available from: https://idpr-ar.com/index.php/majallah/article/view/14